An Open Letter to Realtors

  What do you do that differentiates yourself from your competition?  Why would a prospective client select you?  Seriously how do you not merely survive, but thrive in the market place? You don’t need to be reminded, but you operate in a very busy and congested industry. Tough questions, but ones that you need to answer concisely and emphatically with your potential clients. I have a few suggestions for you, some simple and obvious, much like the nose on your face. Make the listing and selling process easier for them. Offer services or access to services that would be beneficial to your client. Let’s look at the process of listing/selling/moving for a moment.  What truly needs to take place? Declutter Your client needs to immediately get rid of the unnecessary items in the house, garage, and mini-barn. Sometimes this is easier said than done. Does your client have the means, time, capability to accomplish this task? Offer them access to a professional company that can assist with this process. Home Repairs Most homes need minor repairs and upgrades. Offer the name of a qualified “Handy Man” to assist in this process. Purge At some point in time your client will want or need to purge themselves of all of the unnecessary items in their home. Give them the name of a qualified company that will help them in this process. A professional company is willing to not only haul away ‘junk’ but also haul things to a charity/ministry. Move Day Often times at the last minute a homeowner decides to leave some things behind. It’s that last load of...

Exactly What Is Junk or Trash

We say that we are the trash hauling and junk removal business.  It sounds simple and straightforward doesn’t it?  For some unknown reason it is more complicated than it looks. Exactly what is trash or junk?  This my friends is the proverbial $1M question. Like many of you I quickly went to the old standby, the dictionary to get a definition of “Junk”, and this is what I learned.                       “Old or discarded articles that are considered useless or of little value” Seems straightforward, but I have a little bit of a problem with this definition. First of all it defines Junk as “OLD”.  Is old truly a requirement for JUNK? Second, it also refers the items as “DISCARDED”.  This clearly states that it has already been thrown away. Third, it described as something of “Little Value”.  According to who?  The old adage, “One man’s trash is another man’s treasure” immediately comes to mind. Let’s rethink the definition of JUNK a little bit and add a few new ideas to the definition. You Haven’t Used It In A Year This could include clothes, a piece of furniture nestled in the back of the garage, old toys or play equipment, a treadmill, your old dusty and musty college textbooks.  By now you should be getting the picture clearly. You Recently Bought A New or Updated One What did you do with the obsolete TV or computer?  Is it tucked away in the basement?  How about the new counter top appliances like to coffee maker or toaster?  Maybe it’s a lawnmower...